Refudiating my previous post

In a previous post, I discuss the potential of social networking and its use by a host of Republican candidates. In it, I note that Sarah Palin has been widely praised for her use of these new resources to communicate with the public, from her Facebook page, which boasts nearly 2 million fans, to her …

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Social media campaigns: Successes and failures

As we head into the 2010 elections, a lot of candidates, especially Republicans, are attempting to build on Obama’s successes from 2008. And there were some important lessons to be learned: Obama’s campaign forced many of us to rethink how successful political campaigns can be run. In particular, Obama’s use of social networking and video-sharing …

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